Brew to Brand: Small Batch Coffee Roasting
IN THIS LESSON
Launch Your Own Coffee DTC– From Roasting to Revenue
You’ve got great taste—now turn it into a brand.
With our hands-on training, you’ll go from roasting your first beans to launching your own direct-to-consumer (DTC) coffee line. Think custom blends, bold branding, and real customers.
What You’ll Learn:
How to build a coffee brand that actually stands out
The basics of blending, packaging, and storytelling
How to price your product and stay profitable
What you need to know about food safety, labels, and local laws
Where to launch: Shopify, pop-ups, or wholesale
How to pitch your coffee line like a pro (and love your why)
Whether you're dreaming of a cozy online shop, a pop-up cart, or your own label on shelves—you’ll learn the business from the coffee grounds up.
No fluff. No gatekeeping. Just your vision, roasted to perfection.
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All participants will receive a Small-Batch Roasting Kit as part of this course. Your kit includes everything you need to follow along with the hands-on lessons.
Be sure to register early—please allow time for shipping before the course begins.